Our mission is to provide comprehensive and actionable intelligence to businesses, government agencies, and private clients. With a team of experienced intelligence collectors and analysts, many with backgrounds in intelligence services, military, law enforcement, and academia, we are committed to delivering insights that drive informed decision-making.
Intelligence ROI: When Intelligence Becomes Profit
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Dear Decision Maker, Most companies treat intelligence as an expense.
They're looking at it backwards. A private equity firm came to us last year evaluating a $50M acquisition in Sub-Saharan Africa. Their standard due diligence said everything checked out. Financial statements clean. Legal compliance confirmed. Market position validated. They were ready to close. We charged them $120,000 for ground truth intelligence. What we found: The target company's CFO was hiding debt across three jurisdictions. The local regulatory environment was about to shift dramatically. And a state-owned competitor was positioning to undercut them within six months. Our client walked away from the deal. Three months later, that target company collapsed. $120,000 investment. $50M disaster avoided. That's a 41,600% ROI. But here's what most executives miss: intelligence isn't just about avoiding losses. The best ROI comes from opportunities others can't see. Intelligence becomes profit when it: Reveals market entry windows competitors miss. Identifies distressed assets before they hit the market. Maps informal power structures that control real access. Delivers early warning on regulatory shifts that create advantage. One client used our intelligence to acquire three strategic positions during COVID at 60% below market value. Those investments are now worth 300% more than what they paid. The intelligence cost them $80,000. The return was $45M+. The difference between intelligence as cost and intelligence as profit?
Most companies get intelligence after decisions are made. They use it to validate what they already believe. Winners use intelligence before decisions crystallise. They use it to see what others can't. Your competition is spending millions on intelligence that tells them what happened yesterday. Are you investing in intelligence that shows you what happens tomorrow? What's the most valuable intelligence investment your organization has made? Was it about avoiding loss or capturing opportunity? In uncertain markets, superior information isn't a defensive cost - it's the highest-ROI investment you can make. Ready to transform intelligence from expense to competitive advantage? The companies winning in complex markets aren't spending less on intelligence. They're spending smarter. Ahmed Hassan Want to Think Like an Intelligence Officer?Most people scroll. Professionals structure. |
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Our mission is to provide comprehensive and actionable intelligence to businesses, government agencies, and private clients. With a team of experienced intelligence collectors and analysts, many with backgrounds in intelligence services, military, law enforcement, and academia, we are committed to delivering insights that drive informed decision-making.
Dear Decision Maker, Most executives make complex decisions based on incomplete information. Then wonder why they're surprised by outcomes. After almost two decades advising leaders on high-stakes choices, I've noticed something consistent. The best decision-makers don't wait for perfect information. They use a framework to navigate uncertainty. I call it the Decision Advantage Matrix. It's simple. Four quadrants. Two questions. What do we know with certainty? What do we need to know to act?...
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Dear Decision Maker, The most valuable currency in business isn't money. It's access. Six months ago, a client was struggling to break into the African infrastructure market. Two years of cold emails. Dozens of failed pitches. Zero progress. One introduction changed everything. Not to a consultant. Not to a middleman. Directly to the person who controlled $200M in project approvals. That's the power of elite networks. Here's what most people get wrong about networking: They collect contacts....